Broadwick Soho
Broadwick Soho is an independent luxury hotel nestled in the heart of London’s West End. Blending the grit, glamour, and untamed energy of Soho, this contemporary 57-room retreat offers refined comfort, exceptional service, and bold character. Dreamt up by a group of friends, the hotel reflects the vibrant spirit and close-knit community of its iconic corner at Broadwick and Berwick Streets.
Broadwick Soho presents a rich variety of characterful event spaces—all infused with the hotel’s signature blend of Soho flair, vintage glamour, and warm hospitality:
The Dining Room (8th floor)
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Capacity: Up to 28 seated at a single boardroom-style table
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Vibe: Sunlit and intimate, with a fireplace, floor-to-ceiling windows, city views, and residential-style décor
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Ideal for: Executive meetings, creative workshops, press briefings, private dinners or product-launch lunches
🍸 Dear Jackie (Lower ground / ground)
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Capacity: Seats up to 50
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Ambience: Sexy and theatrical—red-silk walls, Murano lighting, plush booths—channeling Italian-elegant disco vibes
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Best for: Private dining events, celebratory dinners, stylish cocktail parties
☕ The Nook (Ground floor lounge)
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Capacity: Around 35–40 standing
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Atmosphere: Cozy and conversational, with Italian fabrics, vintage touches, a DJ booth, and a Murano chandelier
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Suited for: Reception-style networking, informal meet-ups, small press or brand activations
🌇 Flute (Rooftop bar & terrace)
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Capacity: Up to 175 standing (recommended min. 100)
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Setting: A landscaped wraparound terrace with skyline sightlines; interiors feature bold prints, cork walls, mirrored ceilings, and an onyx bar
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Perfect for: Large cocktail receptions, launch parties, fashion events, summer soirées
🌟 The Penthouse Suite
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Capacity: Up to 20 standing
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Design: A luxurious suite including a bedroom, living space, and a fully furnished terrace with city views and private bar
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Great for: High-end brand activations, intimate VIP gatherings, private launch events or photoshoots
🛠️ Facilities & Services
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On-site catering by the hotel’s acclaimed restaurants—Dear Jackie, Flute, Bar Jackie
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Audio-visual support (TV/projector, Wi‑Fi, sound, whiteboards) in The Dining Room and other areas
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Dedicated events team ready to tailor menus, layout, décor, and entertainment
Summary
| Space | Style | Capacity | Best For |
|---|---|---|---|
| Dining Room | Elegant, workshop-ready | 28 seated | Private dinners, boardroom meetings |
| Dear Jackie | Intimate, theatrical | 50 seated | Glamorous meals, launch events |
| The Nook | Cozy, lounge-style | 40 standing | Receptions, informal networking |
| Flute | Rooftop, skyline glam | 175 standing | Large parties, summer/social activations |
| Penthouse | Luxurious, private | 20 standing | VIP showcases, photoshoots |
